Angry Robot

Daft Punk in some boring adidas World Cup Commercial forced mega meme

Interesting take on the Star Wars – Adidas – World Cup promo video (which is embedded for your convenience). Essentially Hipster Runoff is not feeling it because it’s a corporate meme and not something grassroots. I can see that, but also: this is better than your typical ad. I like that Lucasfilm is allowing this sort of work. Not sure that ‘celebrate originality’ is a great tagline for a work of extremely parasitic pastiche, though. (HR found via What A Day That Was)

• June 8, 2010, 5:23 pm |