Angry Robot

Exploitationware vs gamification

in which the author rails against the rhetorical dishonesty of the term ‘gamification’. That’s because points, badges, etc. are external rewards systems (or as Bogost puts it, gestures that provide structure and measure progress), whereas the addictiveness of games comes largely from intrinsic rewards, i.e. enjoyable game mechanics.

• May 11, 2011, 7:14 pm |