Art.view – The name game
Interesting discussion of branding in the context of art fairs. Branding always seems so basic and common-sense for a field that has so many “experts”, but again it’s kinda what I do, too. Perhaps it’s too familiar to me.
Interesting discussion of branding in the context of art fairs. Branding always seems so basic and common-sense for a field that has so many “experts”, but again it’s kinda what I do, too. Perhaps it’s too familiar to me.